Holiday Fair 2027
Netherlands Holiday Fair (Vakantiebeurs)
The Vakantiebeurs is the premier annual travel and tourism event in the Netherlands, bringing together holidaymakers, locals, travel providers, and industry professionals. With a 50-year legacy, the fair serves as the ultimate anticipation for upcoming vacations, offering inspiration and direct engagement with global destinations.
Main Sections and Categories
- Travel Congress: A B2B knowledge event focusing on adapting to change, new technologies, consumer behavior, and creative business within the travel sector.
- Trade Day: A dedicated B2B networking day where travel professionals connect, get inspired, and conduct business.
- Consumer Days: Open to the general public to explore destinations, find inspiration, and plan trips.
Themed Itineraries and Experiences
Visitors can explore specialized themes such as sustainable travel, culinary trips, and family vacations. The fair features all global destinations under one roof, allowing attendees to interact directly with locals and travel experts.
Activities and Features
- Interactive experiences like wine tasting, climbing walls, and cultural dance shows.
- Dedicated kids' area featuring a kids' square and a special route across the exhibition floor, making it a family-friendly event.
Visitor Profile
The event attracts a high-spending audience; recent visitors spent an average of €3,390 per person annually on holidays, significantly above the national average. It draws over 12,000 travel professionals, many with decision-making power.
Register for entry or booths
Venue Map and Hotels Around
Utrecht - Jaarbeurs, Utrecht, Netherlands