EU's largest All-PPC event (GAds, MetaAds etc + CRO) 2026

EU's largest All-PPC event (GAds, MetaAds etc + CRO) Bologna 2026
From October 15, 2026 until October 16, 2026
(Please double-check the dates and location on the organizer below before attending.)

ADworld Experience 2026

ADworld Experience is the EU’s largest All Pay Per Click event, and the world’s largest based on real PPC campaign cases. The 2026 edition is 15–16 October 2026 at Zanhotel Europa, Via Boldrini 11, Bologna, with a live online streaming option.

Programme

  • Thursday 15 October 2026: advanced seminars on Paid Search and Paid Social + B2B, plus Live Clinics on participants’ Google Ads and Meta Ads accounts (Live Clinics 16:45–18:15).
  • Friday 16 October 2026: 24 real PPC & CRO cases, again split between Paid Search and Paid Social + B2B, including Microsoft-LinkedIn Ads and TikTok Ads.
  • Two simultaneous sessions with real-time English translation.
  • New for 2026: 90-minute thematic Focus Groups (max 12 people, live in Bologna only) on Google Ads, Meta Ads, TikTok, CRO, e-commerce, lead generation, tracking, B2B and agency management.

Venue & logistics

Zanhotel Europa is about 200 m from Bologna Centrale. From Bologna Airport (BLQ) take the Marconi Express to the central station (about 7 minutes). The hotel has private parking (€10/day on the event site).

Thursday 15 October at 19:30: networking party at the hotel (included for 2-day pass holders; €30 for non-registered guests). During the event there is a buffet lunch (13:00–14:00) and two coffee breaks.

Tickets

Registration is open: Join ADworld Experience. Live tickets include 22% Italian VAT; streaming tickets follow reverse-charge / OSS rules. Cancellations with no penalty up to two weeks before the event; live↔streaming switches are allowed until the day before.

Contact

Organiser: Gianpaolo Lorusso / ADworld Experience
Email: [email protected]
Official site: https://www.adworldexperience.it/en/
Location: https://www.adworldexperience.it/en/location/


Register for entry or booths

Please register at the organizer website of EU's largest All-PPC event (GAds, MetaAds etc + CRO)

Venue Map and Hotels Around

Bologna - Zanhotel Europa, Emilia-Romagna, Italy