Universal Tourism Exhibition 2026

Universal Tourism Exhibition (UTE) - H2 2026 Roadshow

UTE is a roving B2B tourism trade platform organized by Beijing Golden Sunshine Conference & Exhibition Co., Ltd. Each session runs one day in one city, using desk-style matchmaking without booth construction.

H2 2026 schedule

• Oct 20 Shanghai (Pullman Shanghai South)
• Oct 22 Beijing (Crowne Plaza Beijing New Yunnan)
• Oct 27 Chengdu
• Oct 29 Guangzhou (Dongfang Hotel)
• Nov 17 Zhengzhou / Nov 19 Changsha / Nov 24 Fuzhou / Nov 26 Kunming
• Dec 8 Hangzhou / Dec 10 Shenzhen

Participants

Outbound and domestic tour operators, ground handlers from 118+ countries, hotels, resorts, cruise lines, OTAs, study-tour and MICE providers. Since 2010, UTE has held 100+ editions in 30 Chinese cities.

---

Register for entry or booths

---

Venue Map and Hotels Around

Shanghai - Roving hotel venues (next: Pullman Shanghai South), Shanghai, China