Automässan / The Auto Fair 2029
Automässan / The Auto Fair — 17–20 January 2029
Official names: Automässan (Swedish); The Auto Fair (English) Dates: 17–20 January 2029 Venue: The Swedish Exhibition & Congress Centre (Svenska Mässan), Mässans Gata/Korsvägen, 412 94 Gothenburg, Sweden Format: In-person trade fair Official English site: https://en.automassan.se/ Official Swedish site: https://www.automassan.se/
Checked 2026-09-30 Asia/Shanghai. The January 2026 edition is past. Official English and Swedish homepages, book-stand, and tickets/opening-hours pages announce the next future day-level edition as 17–20 January 2029 at Svenska Mässan, Göteborg. CMS dates 2025-12-09 / 2029-01-20 were a bogus multi-year span and were discarded.
About
Automässan is described on the official sites as the largest exhibition in the Nordics for the automotive service and aftermarket industry. After Automässan 2026, the organisers thank exhibitors, visitors, speakers and partners and invite the industry back on 17–20 January 2029.
Opening hours (official Swedish tickets page)
- Wednesday 17 January: 09:00–17:00
- Thursday 18 January: 09:00–17:00
- Friday 19 January: 09:00–17:00
- Saturday 20 January: 09:00–15:00
Entrance tickets are free for trade visitors (age rules apply as stated on the tickets page).
Venue and organiser
- Venue: The Swedish Exhibition & Congress Centre / Svenska Mässan, visiting address Mässans Gata/Korsvägen, 412 94 Gothenburg, Sweden
- Organiser: FVU, Svenska Fordonsbranschen and The Swedish Exhibition & Congress Centre (Svenska Mässan Gothia Towers), owned by a private foundation
- Organiser site: http://www.svenskamassan.se
Contact (official footer)
- Email: [email protected]
- Phone: +46 (0)31-708 80 00
Sources verified (2026-09-30 Asia/Shanghai)
- https://en.automassan.se/ — 17–20 January 2029 | Gothenburg, Sweden; thank-you for 2026; see you again 17–20 January 2029
- https://www.automassan.se/ — 17–20 januari 2029 | Svenska Mässan, Göteborg
- https://en.automassan.se/for-exhibitors/book-stand/ — Automässan, 17–20 January 2029
- https://automassan.se/hem/biljetter-och-oppettider/ — Välkommen till Automässan, 17–20 januari 2029; daily opening hours
Register for entry or booths
Venue Map and Hotels Around
Gothenburg - The Swedish Exhibition & Congress Centre (Svenska Massan), Västra Götaland, Sweden